Writing for the Mass Media 8th Edition Stovall remains one of the clearest and most effective introductions to media writing on the market. Writing for the Mass Media 8th Edition offers...
Jones/George, Essentials of Contemporary Management is the concise edition of the market bestselling textbook by the same author team. Jones and George are dedicated to the challenge and making It...
Maintaining the proven methodology and pedagogy of the Beer and Johnson series, Statics and Mechanics of Materials combines the theory and application behind these two subjects into one cohesive text...
Delve into the mind and heart of the negotiator to enhance your negotiation skills The Mind and Heart of the Negotiator is dedicated to individuals who want to improve their ability to negotiate --...
The new edition of Organizational Behavior includes a rich array of exercises, cases, and applied materials such as the Kouzes and Posner Leadership Practices Inventory and Pfeiffer Annual Edition...
With a blend of theory, analysis and practice, Fundamentals of Organizational Communication 8th Edition Zalabak presents a unique competency-based approach incorporating personal knowledge,...
Nutrition: Concepts and Controversies 13th Edition Whitney and Sizer is ideal for both non-majors and mixed-majors. Nutrition: Concepts and Controversies 13th edition provides practical applications...
This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills. Applied Behavior...
Baye’s fundamental goal is providing students with the tools from intermediate microeconomics, game theory, and industrial organization that they need to make sound managerial decisions. The...
Statistics for Managers Using Microsoft Excel, 9th Edition helps students develop the knowledge of Excel needed in future careers. The authors present statistics in the context of...
Fundamentals of Multinational Finance helps prepare tomorrow’s business leaders to comprehend global markets and lead organizations through a constantly changing global environment. Via...
The Exploration of Economics 5th Edition, was designed specifically to promote economic literacy and help students appreciate how economics affects their everyday lives. The Exploration of Economics...
This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills
Applied Behavior...
Psychopharmacology 1st Edition Ettinger presents pharmacology in the context of the behavioral disorders they are designed to treat, not necessarily by traditional drug classification. Students are...
In Herbert Zettl's field-defining text Television Production Handbook, the author emphasizes how production proceeds in the digital age - from idea to image - and how it moves through the three major...
The primary objective in Retailing Management 9th edition by Levy, Weitz and Grewal is to inform students about the exciting new developments in the retail industry. Retailing has evolved into a high...
