Business & Economics

Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial...

Contemporary Management 12e mirrors the changes taking place in today's management practice by incorporating recent developments in management theory and research. It provides current examples of how...

Contemporary Management 12e mirrors the changes taking place in today's management practice by incorporating recent developments in management theory and research. It provides current examples of how...

Contemporary Management 12e mirrors the changes taking place in today's management practice by incorporating recent developments in management theory and research. It provides current examples of how...

Account-based marketing, customer lifetime value, artificial intelligence—all are influencing the way sales is done and taught. The authors believe that the partnering approach continues to be the...

Account-based marketing, customer lifetime value, artificial intelligence—all are influencing the way sales is done and taught. The authors believe that the partnering approach continues to be the...

Account-based marketing, customer lifetime value, artificial intelligence—all are influencing the way sales is done and taught. The authors believe that the partnering approach continues to be the...

Laudon’s essential case-based text for the study of IS in business today. Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems,...

Laudon’s essential case-based text for the study of IS in business today. Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems,...

Delve into the mind and heart of the negotiator to enhance your negotiation skills The Mind and Heart of the Negotiator is dedicated to individuals who want to improve their ability to negotiate --...

Delve into the mind and heart of the negotiator to enhance your negotiation skills The Mind and Heart of the Negotiator is dedicated to individuals who want to improve their ability to negotiate --...

Empower your students to solve today’s important business problems with the basic tools of economics without overwhelming calculus. Ideal for MBA courses, Brickley focus on data-driven...

Empower your students to solve today’s important business problems with the basic tools of economics without overwhelming calculus. Ideal for MBA courses, Brickley focus on data-driven...

Empower your students to solve today’s important business problems with the basic tools of economics without overwhelming calculus. Ideal for MBA courses, Brickley focus on data-driven...

Hughes 10e draws upon 3 different types of literature - empirical studies; interesting anecdotes, stories, and findings; and leadership skills - to create a text that is relevant, interesting, and...

Hughes 10e draws upon 3 different types of literature - empirical studies; interesting anecdotes, stories, and findings; and leadership skills - to create a text that is relevant, interesting, and...

Hughes 10e draws upon 3 different types of literature - empirical studies; interesting anecdotes, stories, and findings; and leadership skills - to create a text that is relevant, interesting, and...

Interviewing: Principles and Practices, the most widely used text for the interviewing course, continues to reflect the growing sophistication with which interviewing is being approached,...