The trusted choice for I Get It! moments! With its tried-and-true framework and respected author team, Horngren/Harrison/Oliver's Accounting, when combined with MyAccountingLab, is the trusted choice...
Chemistry, 14th Edition, continues a long-standing tradition of providing a firm foundation in the concepts of chemical principles while instilling an appreciation for the important role chemistry...
This text helps to develop a student's ability first to analyze problems in a simple and logical manner, and then to apply basic principles to their solutions. A strong conceptual understanding of...
Chemistry, 14th Edition, continues a long-standing tradition of providing a firm foundation in the concepts of chemical principles while instilling an appreciation for the important role chemistry...
This text helps to develop a student's ability first to analyze problems in a simple and logical manner, and then to apply basic principles to their solutions. A strong conceptual understanding of...
Business Statistics: A First Course helps students see the role statistics will play in their own careers by providing examples drawn from all functional areas of business. Guided by the...
Economics, 13th Edition builds on the foundation of the previous edition and retains a thorough and careful presentation of the principles of economics. The text emphasizes real-world applications,...
Macroeconomics uses a thoroughly modern approach by building macroeconomic models from microeconomic principles. As such, it is consistent with the way that macroeconomic research is conducted today...
Conceptual Physics defined the liberal arts physics course over 30 years ago and continues as the benchmark. Guided by the principle of concepts before calculations, the text engages you with...
Economics, 13th Edition builds on the foundation of the previous edition and retains a thorough and careful presentation of the principles of economics. The text emphasizes real-world applications,...
Macroeconomics uses a thoroughly modern approach by building macroeconomic models from microeconomic principles. As such, it is consistent with the way that macroeconomic research is conducted today...
Conceptual Physics defined the liberal arts physics course over 30 years ago and continues as the benchmark. Guided by the principle of concepts before calculations, the text engages you with...
Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable,strategic understanding of consumer behavior that acknowledges recent changes in internet,...
A market leading textbook offering a fresh and engaging approach to the teaching of modern inorganic chemistry while giving a clear, well-balanced introduction to the key principles of the subject...
In Business Communication: Developing Leaders for a Networked World, Peter Cardon is taking a practitioner and case-based approach to help students develop an understanding of how course content...
In Business Communication: Developing Leaders for a Networked World, Peter Cardon is taking a practitioner and case-based approach to help students develop an understanding of how course content...
