Entrepreneurial Small Business, 6e, continues its tradition of being readable, relevant, and real – and provides students with a clear vision of small business as it is today. Its...
Account-based marketing, customer lifetime value, artificial intelligence—all are influencing the way sales is done and taught. The authors believe that the partnering approach continues to be...
For decades, H. Scott Fogler’s Elements of Chemical Reaction Engineering has been the world’s dominant chemical reaction engineering text. Using sliders and interactive...
Approach starts with the fundamental building block of matter, the atom, and uses it as the stepping-stone to understanding more complex chemistry topics. The Atoms First Approach empowers...
International Financial Management provides students with a foundation for analysis through a text that is well-organized, comprehensive, and provides up-to-date coverage of the topics. The text...
With McConnell, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This modern approach makes learning and applying economics easier for...
Elementary Statistics: Picturing the World makes statistics approachable with stepped-out instruction, extensive real-life examples and exercises, and a design that fits content for each page to make...
Improve student learning outcomes using Connect, our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results...
Human Nutrition: Science for Healthy Living is an interesting, engaging, reliable, and evidence-based introductory textbook with a wide variety of features to promote active learning. A clinical...
Human Nutrition: Science for Healthy Living is an interesting, engaging, reliable, and evidence-based introductory textbook with a wide variety of features to promote active learning. A clinical...
With McConnell, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This modern approach makes learning and applying economics easier for...
Timothy Judge and John Kammeyer-Mueller maintain Herb Heneman’s vision to present a broad view of the entire staffing process that has made Staffing Organizations the #1 selling Staffing text...
Entrepreneurial Small Business, 6e, continues its tradition of being readable, relevant, and real – and provides students with a clear vision of small business as it is today. Its...
This book introduces the fundamental concepts necessary for designing, using, and implementing database systems and database applications. Our presentation stresses the fundamentals of database...
Network Securities Essentials: Applications and Standards introduces readers to the critical importance of internet security in our age of universal electronic connectivity. Amidst viruses, hackers,...
Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students...