The ninth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a...
Laudon’s essential case-based text for the study of IS in business today. Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information...
Engineering Fundamentals and Problem Solving presents a complete introduction to the engineering field and remains the most comprehensive textbook for an introductory engineering course. This text...
Engineering Fundamentals and Problem Solving presents a complete introduction to the engineering field and remains the most comprehensive textbook for an introductory engineering course. This text...
Applied Numerical Methods with MATLAB is written for students who want to learn and apply numerical methods in order to solve problems in engineering and science. As such, the methods are motivated...
Signals and Systems: Analysis Using Transform Methods and MATLAB® has been extensively updated, while retaining the emphasis on fundamental applications and theory. The text includes a wealth of...
Strategic Management: A Competitive Advantage Approach, Concepts and Cases shows how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own...
Combining a wide range and variety of engaging coloring activities, exercises, and self-assessments into an all-in-one Study Guide, the Anatomy and Physiology Coloring Workbook helps you simplify...
Social Psychology introduces the key concepts of the field through an acclaimed storytelling approach that makes research relevant to students. Drawing upon their extensive experience as...
Active learning, an increased focus on clinical examples, updates based on current teaching and research findings, and digital innovations designed to engage and personalize students experience make...
Calculus & Its Applications builds intuition with key concepts of calculus before the analytical material. For example, the authors explain the derivative geometrically before they present...
Frank covers microeconomic topics while exploring the relationship between economic analysis and human behavior. Intellectually challenging, but also accessible and engaging to students. Core...
Pugel combines economic analysis with the issues of todays economic policy. Concise and readable, analysis includes economic terminology to help students build their understanding of global economic...
Now in its 9th Edition, Schroeder/Ehrlich/Schroeder Smith/Ehrlich's MEDICAL TERMINOLOGY FOR HEALTH PROFESSIONS focuses on the current, relevant terms you need to know to succeed in the health care...
Managing Engineering and Technology is ideal for courses in Technology Management, Engineering Management, or Introduction to Engineering Technology. This text is also ideal for engineers,...
Microeconomics: An Intuitive Approach explains the economic theory underlying everyday choices in a fun and conversational way. While showing the big picture of economic intuition, Microeconomics: An...