Ensure students grasp the relevance of econometrics with Introduction to Econometrics -- the text that connects modern theory and practice with motivating, engaging applications. The 4th Edition...
The Sixth Edition of Operations and Supply Chain Management: The Core focuses on the important core concepts in the dynamic field of operations. Just as lava flows from the core of the earth,...
Psychological Testing and Assessment: An Introduction to Tests and Measurements, 10th edition, is a measurement textbook that provides a sound grounding in psychometrics using a logical organization...
Fundamentals of Investing uses practical, hands-on applications and examples to introduce the topics and techniques used by both personal investors and money managers. The text focuses on both...
Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business...
Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organizations. The 11th Edition maintains a...
Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely and...
Applied Statistics in Business and Economics 7e integrates Excel and now includes R software instruction. It motivates student learning with applied exercises and cases that provide real-world...
A modern, case study-based exploration of Management Information Systems Information Systems Today: Managing in the Digital World opens each chapter with a case study so you can...
Macroeconomics presents macroeconomic theory in a big-picture way. The text focuses on a single model, to provide you with a clear understanding of macroeconomics and its classical and Keynesian...
The 7th edition of Intercultural Communication in Contexts examines communication in multicultural relationships and provides the tools for effective communication amid cultural, ethnic, and...
Biostatistics for the Biological and Health Sciences uses a variety of real-world applications to bring statistical theories and methods to life. Through these examples and a friendly writing style,...
Fundamentals of Multinational Finance helps prepare tomorrow’s business leaders to comprehend global markets and lead organizations through a constantly changing global environment. Via...
Applied Statistics in Business and Economics 7e integrates Excel and now includes R software instruction. It motivates student learning with applied exercises and cases that provide real-world...
The tenth edition of A First Look at Communication Theory justifies again the programs enduring popularity. Griffin, joined by colleagues Andrew Ledbetter and Glenn Sparks, encourages students who...
Contemporary Labor Economics 12e presents labor economics as an applied field of micro and macro theory. The authors deliver new and updated discussions of economic trends, public policy issues,...