Contemporary Management 12e mirrors the changes taking place in today's management practice by incorporating recent developments in management theory and research. It provides current examples of how...
The 7th edition of Intercultural Communication in Contexts examines communication in multicultural relationships and provides the tools for effective communication amid cultural, ethnic, and...
Biostatistics for the Biological and Health Sciences uses a variety of real-world applications to bring statistical theories and methods to life. Through these examples and a friendly writing style,...
Applied Statistics in Business and Economics 7e integrates Excel and now includes R software instruction. It motivates student learning with applied exercises and cases that provide real-world...
The world of marketing is changing every day and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices. Marketing...
Contemporary Management 12e mirrors the changes taking place in today's management practice by incorporating recent developments in management theory and research. It provides current examples of how...
Marketing for Hospitality and Tourism is the definitive source for hospitality and tourism marketing worldwide. The best-selling authors, who are leading educators in hospitality and tourism, deliver...
The tenth edition of A First Look at Communication Theory justifies again the programs enduring popularity. Griffin, joined by colleagues Andrew Ledbetter and Glenn Sparks, encourages students who...
Teach students to view their world using scientific reasoning with Campbell Essential Biology. The authors approach equips your students to become better informed citizens, relate concepts from...
Hughes 10e draws upon 3 different types of literature - empirical studies; interesting anecdotes, stories, and findings; and leadership skills - to create a text that is relevant, interesting, and...
Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental skills for a career in the modern, mobile workplace...
International Management: Culture, Strategy, and Behavior reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical...
Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text's approach. It teaches strategy with an emphasis on...
Through his teaching, his textbook, and his online blog, award-winning teacher Michael D. Johnson sparks interest in human biology by connecting basic biology to real-world issues that are relevant...
Psychological Testing and Assessment: An Introduction to Tests and Measurements, 10th edition, is a measurement textbook that provides a sound grounding in psychometrics using a logical organization...
International Business: The Challenges of Globalization is a brief, yet comprehensive introduction to the difficulties of global entrepreneurship. It examines the cultural barriers that can arise in...
