This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills
Applied Behavior...
The primary objective in Retailing Management 9th edition by Levy, Weitz and Grewal is to inform students about the exciting new developments in the retail industry. Retailing has evolved into a high...
Baye’s fundamental goal is providing students with the tools from intermediate microeconomics, game theory, and industrial organization that they need to make sound managerial decisions. The...
Framework for Marketing Management is a concise, streamlined version of Kotler and KellerÂ’s fifteenth edition of Marketing Management , a comprehensive look at marketing strategy. The bookÂ’s...
Currently in use at more than 500 colleges and universities worldwide, Essentials of Organizational Behavior, 15th Edition teaches students how to communicate and interact within organizations. The...
Baye’s fundamental goal is providing students with the tools from intermediate microeconomics, game theory, and industrial organization that they need to make sound managerial decisions. The...
Corporate Communication, 7th edition, by Argenti stresses the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important...
Fluid Mechanics is intended to provide a comprehensive guide to a full understanding of the theory and many applications of fluid mechanics. The text features many of the hallmark pedagogical...
Brock Biology of Microorganisms, Global Edition, sets the standard for accuracy, impeccable scholarship, a visually stunning art program, and the use of cutting edge research to illustrate basic...
Operations Management: Processes and Supply Chains provides a comprehensive framework for addressing operational process and supply chain issues and uses a systemized approach while focusing on...
Survey of Accounting, 4th edition, is designed to cover both financial and managerial accounting in a single 16-week course, presenting the material in a style easy for non-accounting majors to grasp...
Significantly revised and updated with new real-world examples, exercises, and applications, this Fourth Edition of Microeconomics: Theory and Applications with Calculus remains the premiere...
Companies that use innovative training and development practices are likely to report better financial performance than their competitors that do not. Training and development also help a company...
Investments set the standardas a graduate (MBA) text intended primarily for courses in investment analysis.The guiding principle has been to present the material in a framework that isorganized by a...
Raven, Biology 12th edition, puts an emphasis on evolution and scientific inquiry have made this a leading textbook for students majoring in biology. This emphasis on the organizing power of...
Operations Research: An Introduction, 10th Edition, by Taha provides a broad focus on algorithmic and practical implementation of Operations Research (OR) techniques, using theory, applications, and...
