Pearson Education

Managerial Economics and Strategy (2nd Edition) Jeffrey M. Perloff, James A. Brander GE

9781292159140 | Brand New | International Edition | Paperback
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Availability:
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Weight:
2.60 LBS
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Author:
Jeffrey M. Perloff, James A. Brander
Edition:
2nd
Publisher:
Pearson Education
ISBN-10:
1292159146
ISBN-13:
9781292159140
Language:
English
Format:
Paperback
Access Code:
No
Current stock: 0

Description

Description

Managerial Economics and Strategy uses real-­world issues and examples to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, managerial behavioral economics, game theory, and pricing are especially valuable to future managers. In-text examples and boxed mini­-cases use actual data to illustrate the use of basic economic models, while Q&As pose important managerial or economic problems and demonstrate a step-by-step approach to solving them. The Second Edition has been fully revised and updated to reflect new supply-and-demand curves and include discussions of corporate social responsibility, opportunistic behavior, and innovation. It also features new learning objectives, examples, end-of-chapter questions, and spreadsheet exercises.
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Additional Info

Additional Info

Condition:
New
Availability:
In Stock, Ship in 1 Business Day
Weight:
2.60 LBS
Shipping:
Calculated at Checkout
Author:
Jeffrey M. Perloff, James A. Brander
Edition:
2nd
Publisher:
Pearson Education
ISBN-10:
1292159146
ISBN-13:
9781292159140
Language:
English
Format:
Paperback
Access Code:
No

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