McGraw-Hill Education

Corporate Communication (7th Edition) Argenti IE

9789814636193 | Brand New | International Edition | Paperback
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Condition:
New
Availability:
In Stock, Usually Ships within 1 business day
Weight:
2.40 LBS
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Author:
Paul A Argenti
Edition:
7th
ISBN-10:
9814636193
ISBN-13:
9789814636193
Format:
PaperBack
Language:
English
Access Code:
No
Current stock: 0

Description

Description

Corporate Communication stresses the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. Cases and examples of company situations relate to the chapter, and highlight the strategies companies have used to stay ahead. These cases provide readers with the opportunity to participate in real decisions that managers had to make on a variety of real problems.

Additional Info

Additional Info

Condition:
New
Availability:
In Stock, Usually Ships within 1 business day
Weight:
2.40 LBS
Shipping:
Calculated at Checkout
Author:
Paul A Argenti
Edition:
7th
ISBN-10:
9814636193
ISBN-13:
9789814636193
Format:
PaperBack
Language:
English
Access Code:
No

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