McGraw-Hill Education

Strategic Management of Technological Innovation (6th Edition) Melissa Schilling LL

9781260166477 | Brand New | International Edition | Paperback
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Author:
Melissa Schilling
Edition:
6th
Publisher:
McGraw-Hill Education
ISBN 10:
1260166473 (Reference Only)
ISBN 13:
9781260166477 (Reference Only)
Our ISBN 10:
1260565793
Our ISBN 13:
9781260565799
Format:
Paperback
Language:
English
Access Code:
Not Included
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Description

Description

Melissa Schillings Strategic Management of Technological Innovation, is the #1 innovation strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

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Additional Info

Additional Info

Availability:
In Stock, Ship in 1 Business Day
Weight:
1.60 LBS
Shipping:
Calculated at Checkout
Author:
Melissa Schilling
Edition:
6th
Publisher:
McGraw-Hill Education
ISBN 10:
1260166473 (Reference Only)
ISBN 13:
9781260166477 (Reference Only)
Our ISBN 10:
1260565793
Our ISBN 13:
9781260565799
Format:
Paperback
Language:
English
Access Code:
Not Included

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