McGraw-Hill/Irwin

Marketing (1st Edition) Hunt

9780077861094 | Brand New | International Edition | Paperback
Estimated Delivery Between Tue. Jan. 21 and Thu. Jan. 23
$163.99
$49.99
(You save $114.00)
Availability:
In Stock, Usually Ships in 1 - 2 business days
Weight:
2.80 LBS
Shipping:
Calculated at Checkout
Author:
Shane Hunt Associate Professor and John E Mello
Edition:
1st Edition
ISBN-10:
0077861094 (Reference Only)
ISBN-13:
9780077861094 (Reference Only)
Our ISBN-10:
1259095606
Our ISBN-13:
9781259095603
Format:
Paperback
Language:
English
Access Code:
No
Current stock: 0

Description

Description

Marketing by C. Shane Hunt and John E. Mello was designed to demonstrate to students the connection between marketing and their future careers, whether students choose to pursue a major in marketing or another field. With a number of features to support this effort, including career tips in every chapter and a comprehensive marketing plan exercise that focuses on marketing the most important product in students' lives: themselves, Marketing is the most practical content available for the Principles of Marketing course. Supported by results-driven technology in McGraw-Hill's Connect Marketing and a focused table of contents covering all of the foundational topics in fourteen concise chapters, Marketing is the smart choice for instructors and students to adopt for the Principles of Marketing course.

Reviews
Additional Info

Additional Info

Availability:
In Stock, Usually Ships in 1 - 2 business days
Weight:
2.80 LBS
Shipping:
Calculated at Checkout
Author:
Shane Hunt Associate Professor and John E Mello
Edition:
1st Edition
ISBN-10:
0077861094 (Reference Only)
ISBN-13:
9780077861094 (Reference Only)
Our ISBN-10:
1259095606
Our ISBN-13:
9781259095603
Format:
Paperback
Language:
English
Access Code:
No

Related Products