Prentice Hall

Basic Marketing Research (4th Edition) Malhotra

9780132544481 | Brand New | International Edition | Paperback
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Availability:
In Stock, Usually Ships in 1 - 2 business days
Weight:
3.30 LBS
Shipping:
Calculated at Checkout
Author:
Naresh K. Malhotra
Edition:
4th
Publisher:
Prentice Hall
ISBN-10:
0132544482 (Reference Only)
ISBN-13:
9780132544481 (Reference Only)
Our ISBN-10:
0132570181 (International Edition)
Our ISBN-13:
9780132570183 (International Edition)
Color Printed:
Yes
Format:
Hardcover
Language:
English
Paper Quality:
High Quality Glossy Papers
Additional Materials:
No
Current stock: 0

Description

Description

Focusing on the interaction between marketing research decisions and marketing management decisions, Basic Marketing Research 4th Edition Malhotra offers a highly contemporary review that enables readers to increase their SPSS and Excel skills.

Reviews
Additional Info

Additional Info

Availability:
In Stock, Usually Ships in 1 - 2 business days
Weight:
3.30 LBS
Shipping:
Calculated at Checkout
Author:
Naresh K. Malhotra
Edition:
4th
Publisher:
Prentice Hall
ISBN-10:
0132544482 (Reference Only)
ISBN-13:
9780132544481 (Reference Only)
Our ISBN-10:
0132570181 (International Edition)
Our ISBN-13:
9780132570183 (International Edition)
Color Printed:
Yes
Format:
Hardcover
Language:
English
Paper Quality:
High Quality Glossy Papers
Additional Materials:
No

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